IQSmart PouchConcept · LUMORIA

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The first paraxanthine pouch

Caffeine's power.
Without the crash.

IQ Pouch delivers around 80% of caffeine's energy through paraxanthine — the compound your body already makes from caffeine. Sharp focus, clean lift, no jitters, no crash, no nicotine.

★★★★★ 4.8 from 127 verified reviews

Build your box

Nicotine-free Sugar-free No crash

Energy · Mood · Focus

IQ Pouch Citrus, Mint Mode and Spiced tins

★★★★★

"Locked in by 9am — and no 2pm crash for the first time in years."

Devon R. · Verified buyer

The real problem

The 2pm crash isn't you. It's your caffeine.

Every energy option asks you to trade something. IQ Pouch was built to remove the trade entirely.

✕ Energy drinks

A fast caffeine spike your body has to break down first — then the sugar dump and the crash that follows.

✕ Nicotine pouches

Energy that comes with dependency. A habit that's genuinely hard to walk away from once it starts.

✕ Another coffee

Jitters, tolerance and an afternoon slump — plus a bathroom schedule that runs your day.

The science, simply

How paraxanthine skips the crash.

When you drink caffeine, your liver converts most of it into paraxanthine — the compound that actually does the work. IQ Pouch delivers it directly.

Caffeine gets converted

Your body breaks caffeine down into paraxanthine before you feel the real effect. That conversion is where jitters and crashes come from.

IQ skips the middleman

Each pouch delivers pure enfinity® paraxanthine under your lip — absorbed directly. No drink, no sugar, no waiting.

Clean lift, smooth landing

A calm, steady focus over a clean 1–2 hour window with a shorter half-life — so it clears cleaner and there's no slump.

Paraxanthine

The active metabolite of caffeine — energy and focus with fewer jitters and a gentler comedown.

For calm focus

L-Theanine

Pairs with paraxanthine to smooth the edges — alert, but not wired.

Daily support

B-Vitamins

Added B6 & B12 to support natural energy metabolism.

What you feel

Everything you want from energy. Nothing you don't.

Calm, steady focus

A clean 1–2 hour window you can feel in minutes — without the spike or the drop.

Nicotine

All of the ritual, none of the dependency.

Zero sugar

No crash-inducing sugar, ever.

Shorter half-life

Clears cleaner — won't wreck your sleep.

Built by a real formulator

3+ years of development by the founder of MusclePharm & TRUBAR — not a white-label drop.

The honest comparison

IQ Pouch vs. the usual suspects.

Same goal — energy and focus. Only one option gets you there without a catch.

IQ Pouch

Energy drinks

Nicotine pouches

Energy source

Paraxanthine

Caffeine + sugar

Nicotine

Crash later

None

Yes

Jitters

Common

Varies

Nicotine / dependency

Zero

Yes

Sugar

Zero

Often high

Zero

Wrecks your sleep

Often

Varies

30-second quiz

Find your mode.

Answer two quick questions and we'll match you to a flavour.

When do you need the lift?

Pick your vibe.

Your match

Citrus

A bright, zesty spark to fuel high-output tasks and peak performance.

Pick your mode

Three flavours. One clean lift.

Citrus

$9.99

A bright, zesty spark to fuel high-output tasks and peak performance.

Spiced

$9.99

A warm, bold kick for focus that holds through the long sessions.

Mint Mode

$9.99

A crisp, cooling mint to sharpen clarity and keep you in the zone.

Build a box · save more

Mix your own. The more you stack, the more you save.

CitrusBright & zesty · $9.99 / tin

SpicedWarm & bold · $9.99 / tin

Mint ModeCool & crisp · $9.99 / tin

Subscribe & save an extra 15% — cancel anytime

Your box

Add 3+ tins to unlock 10% off.

Spend $40 for free shipping

1 tin$9.99

Total $9.99

Who built it

Made by someone who's built energy brands before.

Brad Pyatt · Founder

"Most people don't realise that when you drink caffeine, your body has to break it down first to get the real performance compound. That compound is paraxanthine. We built IQ Pouch to deliver it directly."

— Brad Pyatt, Founder of IQ Pouch · MusclePharm · TRUBAR

3+ yrs

in development

brands scaled before this

1st

paraxanthine pouch

4.8 / 5 · 127 reviews

People stopped riding the caffeine rollercoaster.

★★★★★

"Same focus as my double espresso, but I don't feel it drop off. First energy thing that doesn't wreck my sleep."

Devon R.

Verified buyer · Citrus

★★★★★

"Quit nicotine pouches and kept the ritual. Pop one before a deep-work block and I'm locked in — no crash after."

Priya N.

Verified buyer · Mint Mode

★★★★★

"Spiced before the gym is unreal. Clean push, zero jitters, and it clears out clean. Reordered twice already."

Marcus Adeyemi

Verified buyer · Spiced

Good questions

Everything you're wondering.

Paraxanthine is the compound your body naturally converts caffeine into — it accounts for the majority of caffeine's energising effect. IQ Pouch uses enfinity® paraxanthine so you get that effect directly, on a smoother curve.

Yes — zero nicotine, zero tobacco. IQ Pouch is a nootropic energy pouch, not a nicotine product. No dependency, no habit to break.

Paraxanthine is associated with fewer jitters and a gentler comedown than caffeine, and there's no sugar to spike-and-drop. Most people describe a clean lift with a smooth landing.

Most people use one to two pouches when they want focus or energy. Start with one and see how you feel.

Three flavours: bright Citrus, warm Spiced, and cooling Mint Mode. Each tin holds 15 pouches.

Free shipping on orders over $40. Subscriptions save 15% and can be paused or cancelled anytime.

Caffeine's power.
Without the crash.

The 2pm crash isn't you. It's your caffeine.